Comments people posted the night they tried it, quoted as written, complaints left in.
Everything on my sales page was written by me, so you already know how much weight to give it. The useful writing about the first lesson was done by other people, in public, hours after they finished it, with nobody asking them for anything.
I keep all of it. Below is a pile of it, including the parts that don't flatter me.
These are comments left under my ads and my videos, so the ad is part of the picture and I'm not going to pretend otherwise. What I can tell you is that nobody solicited a single one of them. No one asked these people for a testimonial, nobody paid them, and they weren't writing to me. They volunteered an opinion in public, mostly to each other, with nothing asked of them.
Two things about how I'm handling them. No names, ever: I keep the comment ids in my own records and nothing else goes on this page. And nothing gets cleaned up, so the capital letters, the typos and the punctuation are all theirs. Some of these say "my husband", which tells you who they were dancing with and nothing about who typed it. The rest don't say, and I'm not guessing. Take them as exactly what they are, which is public comments from strangers on the internet, not a survey.
I've left the unhappy ones in too. One of them changed how I'd tell you to plan your first night.
People post the ordinary version again and again under my videos, and it's dull in the way real evidence usually is.
"This is so fun!! My husband and I had a blast our first night! We can't wait to learn more tomorrow. Such a great stress relief! We laughed and laughed!"
"Husband and I bought this for each other for Christmas, and last night we finally got around to using it for the first time! We had a blast! Thank you!!"
"My husband bought this for me for Christmas!! We Just took our first class tonight it was so much fun!! Excited to do more! Very easy to follow!"
This one came from somebody thirty-eight years married to a man who has never been a dancer:
"My husband of 38 years has never been a dancer. I requested this as a Christmas gift and he actually bought it! We began our first lesson on New Year's eve. So much fun! Thank you. Hopefully going to put some fun and romance back into our lives!" ...
And this one, from a house with three small kids in it, names what their date nights usually turn into:
"We did our first lesson last night and it was so much fun! As parents of three small kids, date nights are hard to come by! And when we do get them, we often find ourselves just talking logistics. This was the perfect way to do something new! We laughed so much while dancing, despite it being during stressful times! We are looking forward to our next at home date night!"
None of that is a testimonial about a product. It's people reporting on an evening. The evening is what Date Nights Dancing is for: easy swing, taught at home, both of you on the same video from the first one.
The next ones don't sound like marketing at all.
"The first night was comical how bad we were at it, by the second day it got more comfortable. Looking forward to getting better as we go"
I'd rather you read that one twice than any of the happy ones above it. Bad on night one, more comfortable by day two, still looking forward to the next one. No ad I have ever run promised you the bad part, and the bad part is real.
One more, written in a single unpunctuated rush:
"We started our first lesson 15 minutes we were headed for divorce and after an hour and 40 minutes later we felt in sync and I was never more attracted to him can I say no more"
Fifteen minutes of friction, then an hour of it working. I'm not going to promise you the second half of that sentence. I'm printing it because the first half is the part nobody puts in an ad, and it's the part you should plan for.
This is the sharpest complaint I have on file about the first lesson:
"We absolutely loved this. The instruction goes a little too fast so we had to watch it literally over and over again. I’m not so sure this lives up to the “you can do it even if you have two left feet” because it doesn’t break down the moves slow enough." ...
That's fair, and I'd rather you hear it from them than find it out with the rug already rolled back and your phone in your hand. Somebody else described the same evening without complaining about it:
"We did our first lesson, the infinity loop, and had a bunch of laughs, hit pause and replay many times, but eventually got it!" ...
So plan on pausing. Watch a move, try it, rewind, try it again. If a move won't come, do the one before it twice and go to bed on a win. If you want the full timeline question answered, I've written how long it takes before you can dance to a whole song separately.
Read enough of these and the same evening keeps showing up.
They do it at home. It runs long, sometimes past an hour, which is easy not to plan for. They come away with a handful of moves, not a repertoire. They rewind a lot. They laugh at themselves, and the reason they can stand to is that the only person watching is the one they married.
... "Both of us had almost no experience dancing, and always said we wish we just knew enough not to embarrass ourselves! First night watching the videos, within the first three moves, we felt like we were on a roll. My husband's comment was he was "surprised at how easy this is."" ...
"First night last night and neither of us can wait for the next one!! This was so much fun!" ...
A few of them go further and put music on afterward to try it for real, which is not something I ask anybody to do.
The comments about husbands are my favorite ones to read. Take these three in order.
... "my husband was dreading it lol by the end of our first lesson we were laughing and put on swing music to try our one move. He kept saying afterwards how “that was actually really fun!”"
"I surprised my military man with this tonight and he SMILED the entire first lesson" ...
... "We did the first 2 moves last night and had so much fun! It was a mess at first, but we kept practicing and it looked pretty good after a while! We both LOVED it! He said it’s the best Christmas present he’s ever received." ...
One man calls it fun by the end of a night he hadn't wanted. Another one, two moves into a first night that started out a mess, called his Christmas present the best one he'd ever had. If any of that sounds like the man in your house, the longer version of his story is what changed for husbands who hated dancing, and what women say about it when he isn't the audience is over here.
Here's what I'd do with all of that if I were the one buying it.
1. Pick the night before you buy anything. The comments up there keep naming one: last night, tonight, New Year's Eve.
2. Tell her in advance that the first fifteen minutes might be rough. Then the clumsy part is something you both expected, instead of a sign that this was a bad idea.
3. Keep the remote in reach. Pause, replay, do the same move until it's dull, then leave it alone.
4. Getting to a second night is the only thing the first one has to accomplish, so stop while you're both still enjoying it. The comment I'd most want you to copy is the one where they were terrible on night one and more comfortable by day two.
That's a low bar on purpose. You're not trying to dance well on Tuesday. You're trying to get through one evening in your own house without either of you feeling stupid, and the people quoted above say that's a reasonable thing to expect.
You don't need my word for any of this. Every quote here belongs to somebody who did it before you and had no reason to say anything at all. Going and reading them before you spend her evening on it is a decent way to make a decision.
If you want the same evening at your house, Date Nights Dancing is where those comments came from: easy swing taught at home, fifteen minutes at a time, the two of you on the same video from the first one. No studio, and no dance experience required. It's 30-day money-back, so a bad first night costs you an evening and nothing else. The rest of what I write for couples sits in the ideas hub, and if rhythm is the part you're worried about, start with what to do when you have none.
The Thursday reminder over 100,000 couples love: ideas and conversation starters that deepen love, laughter, and intimacy.
